Stickers can add flair to an otherwise empty space, but peeling stickers are far from fashionable. Stickers are made with a thin layer of adhesive that causes them to cling to even surfaces, but bumps, dirt and air bubbles interfere with the bonding process. Proper application is the best way to keep stickers from peeling and will keep your stickers firmly in place. Having your labels peel, or lift, away from your product can hurt your brand image.

Since self-adhesive labels are applied in fast-moving assembly lines; the surface properties of the backing material has a big role to play. If your backing material is not sufficiently strong, or unsuitable for a surface, it is bound to peel off. There are famous manufacturers of self-adhesive labels in India.

Before you spend money trying to get your labels to stick, it’s important to get to the bottom of what’s causing your labels to lift in the first place. A few tips to stop self-adhesive labels from peeling off

Label’s Material: If you’ve been using a rigid material for your labels, the solution is simple enough. You must change the material to one that’s more flexible. If you’re using tube labels (wrapping your label around a cylinder) and are sealing at a pinch point on the crimp (the area where your label overlaps) you might not be allowing for enough overlap space. Laminated labels are a popular choice but this type of label is less flexible.

Do not Use Old Adhesive: This might come as a surprise but adhesives have a shelf life. Some less reputable printers may use older materials or buy odd lot of stocks that are outdated. The shelf life for the adhesive is approximately one year. Manufacturers are easily able to tell if an adhesive has expired because the date is printed on the roll tag as part of the warranty.

Use the Right Adhesive for the Application: When it comes to labels, every size, shape, and application is different. I’m often asked, which adhesive will work for an application. It’s impossible to know without knowing the other variables. There are general guidelines, they’re not always right in the end, so it’s important to work with someone knowledgeable in adhesion of labels. You should always get a sample label stock and test under actual application conditions.

Coat Weight: Stickers are made of different materials, and each type has different physical properties. Coat weight issues mean that you’re not using the adhesive that is strong enough. Heavier labelling materials like plastic labels require stronger bonding adhesives.

Label Size: The surface area of the self-adhesive labels also play a key role in selecting your adhesive material. The more surface your sticker needs to cover, the stronger your adhesive must be. This is a common problem during large scale labeling operations.

Texture of the container surface: The texture of your product’s surface plays a major role in how well a label will adhere. It could make it harder for the label’s material to fully adhere with the texture of your product, causing your labels to slowly peel away. Label peeling can be avoided if both the sticker and container are made from the best quality materials.